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You'll find out about Smucker to expand the Hostess in Columbus, Georgia. The goal is to increase the production of classics such as Twinkies. The brand has seen a drop in demand because of the inflation and appetite-suppressants. The work includes renovation, new machinery and will generate several jobs (job growth in construction).
- J.M. Smucker to expand production at Hostess plant in Columbus, Georgia
- The investment will finance new construction, renovations and new equipment
- The expansion should generate more jobs in the region
- Hostess faces falling demand due to inflation and the use of appetite-suppressing drugs
- Smucker has adjusted factories to improve efficiency and cut costs
J.M. Smucker announces US$120 million to expand Hostess plant in Columbus (Georgia)
You need to know that J.M. Smucker will invest US$120 million to increase the capacity of the Hostess in Columbus, Georgia. The work has already begun and should be completed by the beginning of 2027. The company plans to create at least 48 jobs with this project.
Investment details
The amount will be used for:
- Construction of a new building
- Renovation of existing areas (environmental due diligence considerations for industrial properties)
- Purchase of new equipment (attention to hidden costs in industrial investments)
Construction is already underway and completion is scheduled for early December. 2027. Local authorities and company representatives say the expansion is aimed at better serve consumers and increase production efficiency. For more information on the work and the schedule, see the coverage at https://www.constructiondive.com/news/hostess-plant-construction-georgia-factory/802015/. If Smucker is looking to increase capacity and operational resilience, practical strategies for this can be found in materials on increasing capacity and resilience in construction (how to increase capacity and resilience in construction).
Context to understand the decision
- A Hostess includes brands such as Twinkies, Donettes and Ho Hos.
- A J.M. Smucker bought Hostess for US$5.6 billion two years ago, with the goal of growing in indulgent snacks and quick options for the consumer.
- Since then, the brand has suffered from inflation, economic uncertainty and an increase in the use of medicines GLP-1, These reduce appetite. For companies facing this kind of pressure, there are materials on how to innovate under cost and labor constraints (innovating under pressure and overcoming costs and lack of manpower).
- Reports show that the owner made almost US$2 billion in accounting adjustments related to the purchase of Hostess and cut about 25% of SKUs to try to stabilize the brand. This repositioning takes place in a broader context in which vacancies and demands for work in construction have fluctuated (construction jobs fall amid economic uncertainty).
Recent industrial movements
Smucker has been adjusting its network of factories to keep up with demand and efficiency. Recent actions include:
- Planned closing and sale of a Hostess plant in Indianapolis until the beginning of 2026
- Investment of around US$1.1 billion last year to open a third plant dedicated to sandwiches Uncrustables
These moves come at a time when Georgia and the Southeast have been attracting major industrial investments - examples of other relevant projects in the region show how the state remains active for large plants (other significant industrial investments in Georgia). At the same time, operational and regulatory risks can affect local operations, as has occurred in other cases of plant shutdowns in the state (impacts of operations that paralyzed factories in Georgia).
Conclusion
A J.M. Smucker is betting big: US$120 million to expand the Hostess in Columbus (Georgia) - investment in construction, renovation and new equipment to increase production of classics such as Twinkies and create about 48 jobs until the beginning of 2027.
But it's not just a party. The initiative comes against a backdrop of drop in demand because of inflation and the increasing use of medicines GLP-1. The company has also been making adjustments - SKU cuts, planned closures in Indianapolis and reallocation of capacities - to seek efficiency and cut costs. There are also risks related to the availability of labor and migration policy that can affect construction and operations (risks of immigration repression for the workforce).
It's a movement that mixes ambition and caution: growing where it makes sense and cutting back on what doesn't work. To better understand the local impacts of large construction projects and how communities can be affected, see also our analysis of the social impacts of infrastructure works on the community.
Do you want to follow this story and other news about industry and the economy? Read the full coverage at https://www.constructiondive.com/news/hostess-plant-construction-georgia-factory/802015/ or access more articles at https://dicasdereforma.com.br.

Adalberto Mendes, a name that resonates with the solidity of concrete and the precision of structural calculations, personifies the union between engineering theory and practice. A dedicated teacher and owner of a successful construction company, his career is marked by a passion that blossomed in childhood, fueled by the dream of erecting buildings that would shape the horizon. This early fascination led him down the path of engineering, culminating in a career where the classroom and the construction site complement each other, reflecting his commitment both to training new professionals and to bringing ambitious projects to fruition.
